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INTL500 – Multi-National Corporation (MNC) –  INDIVIDUAL Project Assessment

INTL500 – Multi-National Corporation (MNC) –  INDIVIDUAL Project Assessment

The book being referred to is – International Business: Competing in the Global Marketplace

Charles W. L. Hill

Do a deep dive analysis on a large well known Multi-National Corporation (MNC) headquartered overseas as part of a tech-connected team of high power graduate students. Systematically dissect the MNC and its country of origin using research and state of the art analysis.

Become prepared to analyze any MNC and assess its strengths, weaknesses, and future in terms of national culture, political economy through global branding and supply chain management. This is a project to go on top of your portfolio.

Apply concepts from the assigned Chapters. Discuss these concepts, and use each topic as a separate header in the team’s report. Be sure to include extensive research outside the textbook (at least three additional sources from journals and databases) and to cite the textbook correctly including page numbers if you use direct quotes.

Description 

Section I

Complete an assessment of the political system and economic system (pages 41-49) of the MNC’s country of origin. How does this influence the culture and operations of the MNC? (Chapter 2)

Section II

Complete an assessment of the legal system (pages 48-57) of the MNC’s country of origin. How does this influence the culture and operations of the MNC? (Chapter 2) Specifically address corruption, intellectual property, and product safety & liability.

Section III

Complete an assessment of the political economy and economic progress of the MNC’s country of origin. How does this influence the culture and operations of the MNC? What advantage and disadvantages does this country provide to the MNC? (Chapter 3)

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Intl500 - multi-national corporation (mnc) -  individual project assessment
INTL500 – Multi-National Corporation (MNC) – INDIVIDUAL Project Assessment

Section IV

Using this MNC’s origin nation, outline why the culture of this country might influence the costs of doing business in that country. Illustrate your answer with examples (Chapter 4).

Section V

Examine how the MNC’s country or origin has impacted that MNC’s corporate culture and practices. Give examples. Be especially careful to address the language, religious and ethical systems in the country of origin. (Chapter 4).

Section VI

Do an assessment of the ethical issues in the history of this MNC. Assess their employment practices, human rights, environmental pollution, and corruption history. Find and show examples with citations to illustrate your finding. (Chapter 5)

Section VII

Locate or attempt to explain what this MNC’s code of ethics is. What is the ethical history of the leadership? Evaluate their commitment to Corporate Social Responsibility. (Chapter 5)

Description Section I

Complete an assessment of the governmental trade policies of the MNC’s country of origin. How would you grade these policies on a scale of Mercantilism versus free trade? Use research to show how you reached your conclusion. (Chapter 5)

Section II

How have the following elements of international read theory influenced the business model of the MNC under study? Especially be sure to discuss Product Life-Cycle, New Trade Theory and Porter’s Diamond of National Advantage (Chapter 6).

Section III

Which of the four basic strategies contained in figure 13.7 on page 383 did this MNC adopt? How has that strategy evolved over time? (Chapter 13)

Section IV

Characterize the Organizational Architecture including the structure, integrating mechanisms, control systems, processes, and resultant culture of the MNC. (Chapter 14)

Section V

Examine at least 3 examples of this MNC entering a new national market. Find examples of export, turnkey, licensing, joint venture, and acquisition and/or greenfield strategies. How did these workout? What were the Home Country Costs and Benefits in each case? (Chapter 15)

Section VI

Do an assessment of the production strategy and supply chain of the MNC. Be sure to address outsourcing and TQM. Where does this MNC produce its goods and services? Apply in detail the country, technological and production factors involved. (Chapter 17)

Section VII

Characterize the inter-organizational relationships of upstream/downstream entities involving vendors, suppliers, partners, buyers, customers, and clients (Chapter 17).

Final Presentation 

Week 8 is the time to deliver a final Course Project Presentation, which will include an introduction, an in-depth analysis of the previous reports, and recommendations for international marketing and research and development (R&D).

The Course Project should wrap up with a summary that ties together common elements all the assignments. The final presentation must be delivered as a narrated PowerPoint (or equivalent) with annotated speaker notes using APA. 

Your presentation must include the following sections:

 

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Regards,

Cathy, CS. 

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